Christine Mariconda, President and Principal Consultant, founded Mariconda Marketing Solutions with 20+ years of B2B marketing and communications experience, and is your primary contact for consulting and project work. Christine also has a network of handpicked creative, communications, and other professionals who are engaged for projects on an as needed basis to provide special expertise and marketing implementation support.
Christine has worked for both start-up companies and global market leaders in a variety of capacities, including over 10 years in senior/executive marketing communications positions. She has expert knowledge and hands-on experience in a wide range of disciplines: strategic planning > brand development and corporate identity > targeted direct marketing (including 1:1 variable data printing technology) > media planning and placement > online marketing (website development, search engine marketing, e-mail, web analytics, and more) > print creative development and production > inquiry/lead management > public relations > tradeshow and events marketing > customer database development > sales force automation. (Click here to learn more about Christine's background.)
Christine has established solid working relationships with a wide range of marketing communications professionals and suppliers, including graphic and web designers, printers, trade show builders, photographers, market researchers, video production specialists, promotional companies and more. Christine’s business associates are also experts in their respective field with years of practical experience. These quality resources are tapped as needed to provide support when needed to execute your programs, meet unusually tight deadlines or to provide additional expertise that will benefit your project. Resources are selected based on the specific requirements of your project and Christine assures continuity throughout all phases of the project strategy, development and implementation process.
Christine and her trusted network of industry professionals combine sound strategic thinking, highly creative design, exceptional project management expertise and flawless tactical execution to implement marketing programs that work - to maximize your return on investment.