Advertising planning, buying and creative

Today’s customers are bombarded with all types of print and online advertising, making it increasingly challenging for advertisers to break through the clutter. Developing a cost-effective plan that reaches the right targets, creating compelling ads that elicit customer response, and effectively managing that response requires the expertise of a seasoned advertising/marketing professional. If you don’t have the resources or expertise in place to manage all aspects of your advertising activities, Mariconda Marketing Solutions can help.

Solutions for advertising and media planning include:

• Assessment of your current advertising plan
• Media research, planning and negotiation
• Ad placement, tracking and analysis
• Media relations
• Review and optimization of your existing ads
• Creative development and production of new ads
• Consultation on customer response management and the implementation of response vehicles such as web landing pages and tip-in reply cards