When done right, direct marketing can be one of the most effective activities for quality lead generation. Mariconda Marketing Solutions can help you deploy targeted direct marketing campaigns that include tactics beyond traditional approaches such as versioned and one-to-one direct mail and e-mail. With expertise in variable data technology, Mariconda Marketing Solutions can help you communicate just the right message to specific customer segments and to individuals. We can help you develop direct marketing communications that are personalized by customer name, copy, images and more. This dynamic approach can significantly increase customer response and the quality of inquiries generated.