Website design and implementation
It's been said time and again that "you only have one chance to make a first impression" and that "the first impression is everything". Nowadays company websites often serve as the first point of engagement with potential customers and company websites create that all important first impression.
A company's website is often the first time a potential customer comes in contact with a company. If you do not have an engaging, professional website, you will quickly lose potential sales opportunities. Here's a typical scenario: A potential customer searches Google and finds your company website in the search results pages. The customer clicks through to visit your website. They don't even read through the complete contents of your homepage, but instead return to the search results to find another website.
Why did the customer abandon your site? Perhaps your home page didn't communicate your business in the best way or was difficult to navigate. Maybe you have a cool Flash intro to your website, but the customer didn't have the patience to wait for it to finish loading. Whatever the reason, you had a few seconds to grab their attention and didn't. Mariconda Marketing Solutions can help you optimize your website to make the best possible first impression. We can also help to ensure that your website is visible in search engines, so that you maximize traffic to your site.
Website design and development services
- Review and assessment of your current website
- Strategic planning and consultation for web redesign and/or new site development
- Development platform / infrastructure consultation
- Website specifications building and documentation
- GUI design
- Web content writing / development
- Implementation: HTML coding / programming / database design and development / content management
- Website marketing
Search Engine Optimization (SEO) services
- SEO website audit and benchmarking
- SEO strategic planning
- Keyword research
- Search optimized web content writing / development
- On-page optimization
- Inner link building
- External link building strategy and implementation
Website analytics and reporting services
- Review and assessment of your current website/online marketing metrics and reporting
- Consultation on web metrics and reporting
- Support with Google Analytics