Project

For Brinkmann Instruments

A new journal ad template was created for product ads. The new ad design was developed to support corporate identity guidelines. It reinforced the Brinkmann brand while providing strong visibility for product manufacturer sub-brands. The template allowed for different types of images and ample space for copy. It was used for a series of effective product ads.

 

Contributions

Provided creative direction regarding key elements for advertising template > provided strategic and creative input for the creative development of subsequent product ads > art direction for new photography > project management.

Print | Journal advertising